Our Charter
"We, the member of the Creative Circle, are determined, in our role as the official organization elected by and representing the wider South African Creative community to develop and improve the standard of the South African advertising industry’s creative product, and to enhance our reputation as one of the country's world class industries.
To this end we aim to encourage and promote Creative excellence that is relevant and meaningful in the South African advertising and communication industry. And we endeavour to inspire and stimulate growth of our Creative Talent by supporting development and empowerment schemes, educational programmes and awards initiatives."