Creative Circle

Ad Of The Month

Ad of the Month is chaired every month by a Creative Circle Exco member, and 9 other creatives who have a good awards track record. The chairperson has the right to view the judging panel and change it accordingly.

The categories are: Film, Print, Press, Radio, Outdoor and Experiential (every three months).

You may enter your print work in one of the following categories: Newspaper, Magazine or Poster, but not in all three.

You may enter your work as a campaign or as single entries. Judges reserve the right to decide whether a single ad or a campaign is awarded.

First, second and third placings will be announced every month.

First, second and third places will automatically be finalists in the Creative Circle Ad of the Year awards.

Campaign and single entries are R200.

The judging procedure of choosing your top three ads or campaigns per category remains. Debate is encouraged, but only after the results have been tallied. The results cannot be amended.

Agency: King James
Product Johnnie Walker
Title Meet Your Match
Creative Director Dan Pinch/HIvo Brodnik
Executive Creative Director Matt Ross/Devin Kennedy
Art Director Cameron Watson/Hazel Scvrimgeour
Agency: DDB SA
Product Skittles
Title Smuggle the Rainbow. Taste the Rainbow.
Creative Director Hital Pandya/Matthew Berge/ Roberto Adamo
Executive Creative Director Liam Wielopolski
Agency: Liquorice
Product Castle Lite
Title Castle Twerk
Creative Director Blane Fraser

Chairman's Comments

The Creative Circle Quarterly Digital Awards received quite a variety of digital entries. It was good to see some digital campaigns executed off strong insights, with simple ideas that were well executed. The winners managed to deliver on a simple idea well executed, but most importantly the ideas were relevant. Relevant for the audience and relevant for the brand. The judges felt that the stand out piece was Johnnie Walker's ‘Meet Your Match’, a big integrated digital campaign that was very well crafted. Special thanks goes to Theresa from IAB and Arlene from Creative Circle for co-ordinating and putting everything together.

Judging panel for July 2014

Gareth McPherson Machine Agency
Kevin Power Conversation Lab/Hardy Boys
Clinton Young Ogilvy & Mather CT
Andrew McKenzie Boomtown
Ruaan Uys Mortimer Harvey
Tom Sykes The Jupiter Drawing Room CT