There's a new niche publication in town for the advertising and marketing fraternity. Case., launched yesterday, Tuesday, 1 December 2009, in Saxonwold, Johannesburg, by the Association for Communication and Advertising (ACA) in association with the Creative Circle and Future Publishing, is intended to be the official voice of the profession.

We aim to showcase the local and international successful case studies of the industry, and tell stories of brands that have done and are still doing well and have been consistent throughout a certain period of time,? Rob McLennan, Creative Circle chairman and Net#work BBDO creative director, told Bizcommmunity.com.

Quarterly ...